Lifestyle
The hottest shopping area in Paris

Antoine & Lili. Photo: Shutterstock

Antoine & Lili
Since opening its first colorful clothing and interiors store in Montmartre in 1997, nearly 20 branches of Antoine & Lili have popped up in Paris and other French cities. The winter collection for women and children goes by the name of Babouschka and includes many flowered dresses. Those on the lookout for something different can also find jewelry, toys, coffee tables, plates, cushions, lamps, and Russian dolls.
Antoine & Lili
95 Quai de Valmy, Paris
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A.P.C.
The abbreviation stands for Atélier de production et de création and is a French prêt-à-porter label founded in 1987 by Jean Touitou. Its minimalist jeans were available to buy in Tokyo and New York back in the 1990s, and today, A.P.C. has stores in more than 30 countries. Denim is still the brand’s hallmark.
A.P.C.
5 Rue de Marseille, Paris
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Medecine Douce
Marie Montaud’s label made its breakthrough at the turn of the millennium with the so-called Charleston necklace. Since then, Medecine Douce’s bohemian yet elegant jewelry has been designed at its studio in Paris in collaboration with French artisans. Since 2007, the label’s rings, earrings, bracelets, and necklaces can be bought at its own store on the Rue de Marseille.
Medecine Douce
10 Rue de Marseille, Paris
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Centre Commercial
Centre Commercial was founded on the idea of combining fashion with a clear environmental focus and art. In the stylish white room you will find labels from France, Britain, and Denmark alongside secondhand bikes, vintage furniture, and works of art. There are also books and magazines about fashion, architecture, and photography.
Centre Commercial
2 Rue de Marseille, Paris
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Les Petites
This is the place to go if you want to dress like a typical Parisian. Ever since it all began in the 1990s, Isabelle Benichou has had the modern, urban, sensual woman in mind when creating her collections. At Les Petites you will find stylish cloaks, colorful ponchos, sober dresses, and timeless blouses.
Les Petites
11 Rue de Marseille, Paris
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Babel
Directly opposite the canal is this 100-square-meter concept store. Everything inside Babel is for sale, offering a mix of clothes, brooches, bags, jewelry, mirrors, antique chairs, retro birdcages, posters, art books and much more. Behind Babel is designer Vanessa Doger, who also sells her own creations in the store.
Babel
55 Quai de Valmy, Paris
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Element Paris
Skate fans can go wild among the vast quantities of T-shirts, baseball caps, sneakers, and skateboards covering the 154 square meters that opened here in 2011. Brands include Plan B, Nixon, Von Zipper, Dakine, and RVCA. The store is open seven days a week, and every two months it invites artists in to decorate one of the walls.
Element Paris
7 Rue de Marseille, Paris
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Pop Market.

Pop Market
This pink-lined gift shop lies on the eastern side of the Canal Saint-Martin. Here you will find everything that you never knew you needed to add a little spice and fun to the party or to everyday life. Mini walkie-talkies and patterned lunchboxes sit alongside fake tattoos, bike stickers, and cake decorations.
Pop Market
50 Rue Bichat, Paris
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Du Pain et des Idées.

Du Pain et des Idées
In Paris, you will find bakeries in almost every neighborhood, but the one located at the corner of Rue Marseille and Rue Yves Toudic is a multi-award winner and is written about in the French press. Baker Christophe Vasseur took over the premises in 2002 but has retained the original décor dating from 1889. Behind the counter he bakes sourdough bread, croissants, chaussons aux pommes, and escargots rhum raisins using organic flour and fresh butter.
Du Pain et des Idées
34 Rue Yves Toudic, Paris
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Librairie Artazart
In 2000, Carl Huguenin and Jérôme Fournel launched what they called “Paris’ first concept store dedicated to the image.” The bookstore, with its orange-red facade, was listed by the Huffington Post last year as one of the world’s 10 best bookstores for art and design. The shelves boast a wide range of carefully selected books and magazines about fashion, photography, graphic design, architecture, graffiti, and modern art.
Librairie Artazart
83 Quai de Valmy, Paris
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Published: August 17, 2017
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